Region’s Only
Focused OTC Pharma Event
Speakers, Refreshed Agenda and Case Studies
Top Regional OTC and Products Innovation Sessions



OTC pharma and consumer healthcare products markets in Asia offer avenue of growth for pharma manufacturers.  Coupled with increasing health and wellness awareness, economic growth and increasing consumer self-care by expanding choice and availability of OTC products. Asia’s OTC market is expected to continue growing in the years to come.

IBC’s 7th Annual OTC Pharma Asia is bringing key experts in OTC and VMS to address pertinent issues in Asia – the changing consumer buying behavior and consumer-centric marketing as well as product innovation strategies. The ONLY platform in Asia center staging top leaders in OTC drugs, global pharma manufacturers, retailers, FMCGs, government and regulatory bodies and pharmacies to highlight winning strategies in Asia how OTC and consumer healthcare medicines are accessible, affordable and trusted self-care solutions.


Key Highlights

RX to OTC Technology Trends
Capitalising on OTCs launch while avoiding the medication adverse events through technology
Addressing Pharmacovigilance Aspects for a New OTC Drug
Understanding the best practices of monitoring & managing the effects of OTC drugs
Rx-to-OTC Switch Prospects
How are new distribution channels, technologies and regulations reshaping the OTC drugs market?
Manufacturing OTC Drugs
Ensuring safety, GMP, R&D and manufacturing technology
Industry Dialogue Session
Hear from the multi-stakeholders perspectives
Exploring New Business Model: Beyond-the-Pill
Driving inorganic growth, digitalisation of consumer healthcare business, engagement of multi stakeholders
Regulatory Updates and Business Strategies
Building OTC business strategies around the regulatory hurdles
The Rise of eCommerce
Factors to consider, execution strategies, case studies
Consumer-Driven Marketing and Innovation Strategies
Leveraging on consumer and market insights

Hear from past participants

Interesting topics and good mix of speakers presenting current scenarios of Asia.

Very informative and interesting and I would certainly attend again.

Very good event. A lot of good comment, format / size is perfect to meet and interact with people.

This is a good platform to know the insight from senior professionals on the OTC front.

PT Konimex
Informative with relevant content being presented by well-informed individuals.

R Babu, Consultant, Global Canesugar Services Pvt Ltd
It is a good platform to understand the industry & connecting with professionals in the same industry. Great platform to look at the industry at a macro view, understanding / reviewing success stories examples.

Sanofi Aventis


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